Cortizone Walmart Integrated Campaign
OVERVIEW
This Walmart rewards campaign is designed to motivate Corizone shoppers with a relevant, high-value incentive. The integrated experience can include a dedicated campaign website, social content, and print materials that clearly guide consumers from product purchase to reward selection and redemption.
At the center of the campaign is a streamlined receipt-validation process that verifies qualifying Cortizone purchases at Walmart. When consumers buy two or more Cortizone productss on, they unlock their choice the reward. By connecting purchase, validation, reward selection, and redemption in one cohesive journey, the program encourages repeat engagement while giving Cortizone a measurable way to reward its most loyal Walmart shoppers.
GOAL
The goal of this campaign is to incentivize consumers to purchase Corizone products at Walmart, driving incremental revenue for both brands while strengthening customer loyalty. By offering a $5 e-gift card and entry into a sweepstakes, the promotion delivers added value to shoppers and is projected to generate a profit and incremental revenue increase for Corizone and Walmart.
CONTRIButION
Project management
Figma website & promotional print material design
Print and vendor management
